Language Technology as a Competitive Advantage for the EU

“We see advantages in integrating Artificial Intelligence into everyday working life. Instead of closing themselves off, promoting only pilot projects and shying away from risks, it is important that companies integrate language technology in order to remain competitive and innovative”, says author Anselm Küsters.

The cep digital expert formulates a recipe with ten ingredients. Companies should use demand planning and strategic analysis to find out how Artificial Intelligence can improve processes. The choice of cloud-based services and the use of open models influence the flexibility of AI tools and the dependence on external companies.

Küsters recommends techniques such as fine-tuning and retrieval-augmented generation to adapt the models to the specific needs of the company. The error susceptibility of AI models must be balanced with internal error tolerance. In addition, internal expertise should be built up in the areas of prompt design and online design. Küsters advocates the sustainable and socially responsible use of AI on the basis of already existing legal frameworks. Internal tests can measure energy efficiency and feedback mechanisms can keep the technology up to date.